winchester

collection

Victorian Elegance. Timeless London Living.

Experience Refined Living in One of London's Most Prestigious Neighbourhoods

Nestled within an elegant stucco-fronted Victorian townhouse, The Winchester Collection by Avari Apartments offers a boutique collection of luxury serviced apartments in the heart of Victoria. Beautifully blending period architecture with contemporary interiors, each residence has been thoughtfully designed to provide the comfort, flexibility, and privacy of home, complemented by the service standards of a five-star hospitality experience.



Surrounded by the prestigious neighbourhoods of Belgravia, Westminster, and Pimlico, The Winchester Collection places guests within walking distance of Buckingham Palace, Hyde Park, Big Ben, Tate Britain, and Victoria Station. Whether visiting London for business, leisure, or an extended stay, guests enjoy one of the capital's most connected and desirable locations.

Why Choose The Winchester Collection

Key features

Thoughtfully designed residences combining contemporary comfort, premium amenities, and the flexibility of luxury serviced living in the heart of Central London.

Apartments

Our Deluxe Apartments offer the highest level of comfort and space within the collection, featuring generous living areas, enhanced layouts, and premium finishes throughout. Many Deluxe residences benefit from two bathrooms or an additional guest WC, making them ideal for extended stays, families, or guests seeking additional convenience and privacy. Our Deluxe One Bedroom Apartments offer an enhanced living experience with more generous layouts, spacious open-plan living areas, and premium finishes throughout. Designed for guests seeking additional comfort and flexibility, many Deluxe apartments also feature larger bathrooms or an additional guest WC, creating a truly elevated stay.

Ideal for both business and leisure travellers, each residence combines the privacy of a luxury apartment with the service and convenience of five-star hospitality.

Our Premier Two Bedroom Apartments represent one of the finest accommodation options within the collection, offering expansive living spaces, two beautifully appointed bedrooms, and elevated comfort throughout. Thoughtfully designed for families, executives, and longer stays, selected residences also benefit from multiple bathrooms or an additional guest WC, providing enhanced convenience and privacy.



Combining generous proportions with contemporary interiors and premium amenities, the Premier Two Bedroom Apartment delivers the perfect balance of luxury, flexibility, and five-star serviced living.

Location

Explore Victoria

Prime London Location

Situated on the charming Winchester Street in Victoria, The Winchester Collection enjoys an exceptional Central London address. Surrounded by elegant garden squares and prestigious residential streets, guests are within walking distance of Buckingham Palace, Westminster, Belgravia, and the River Thames, offering an ideal balance of tranquillity and city convenience. 

Nearby Attractions

Discover some of London's most iconic landmarks just moments from your apartment. Buckingham Palace, Big Ben, Westminster Abbey, Tate Britain, Hyde Park, St James's Park, and the London Eye are all easily accessible, making The Winchester Collection an excellent base for exploring the capital. 

Convenient Accessibility

Victoria is one of London's best-connected transport hubs. Guests enjoy easy access to Victoria Mainline Station, Victoria Underground Station, Pimlico Underground Station, Victoria Coach Station, and the Gatwick Express, providing seamless connections across London, the UK, and Gatwick Airport. 

Local Amenities

Everything you need is within easy reach. From artisan bakeries and independent cafés to supermarkets, pharmacies, fitness studios, and Cardinal Place shopping centre, Victoria offers a wealth of everyday conveniences just moments from your apartment. 

Luxury Shopping

Discover some of London's finest shopping destinations, from the designer boutiques of Belgravia and Sloane Square to the renowned department stores of Knightsbridge and the iconic shopping streets of Mayfair, all within easy reach.

Dining Options

Victoria has become one of Central London's emerging culinary destinations. Guests can enjoy an excellent selection of contemporary restaurants, traditional British pubs, international cuisine, boutique cafés, and stylish wine bars, catering to every occasion from casual dining to refined evening experiences.

Entertainment & Nightlife

As the sun sets, explore the vibrant atmosphere of nearby Belgravia, Chelsea, Westminster, and Soho. Discover elegant cocktail bars, riverside restaurants, West End theatres, live entertainment, and some of London's finest cultural experiences, all within easy reach of The Winchester Collection.

Neighbohood Character

Victoria perfectly combines London's historic grandeur with contemporary city living. Surrounded by royal landmarks, elegant Victorian architecture, beautiful garden squares, and vibrant local businesses, the neighbourhood offers a refined atmosphere that makes it one of Central London's most desirable places to stay. Its unique blend of heritage, convenience, and connectivity creates an authentic London experience for both business and leisure travellers.

Apartment Gallery

Explore the refined interiors and distinctive features of Avari Apartments

Reserve Your Stay at Avari Apartments

Booking your luxury apartment is simple and quick. Choose your preferred dates, select the apartment type that suits your needs, and confirm your reservation online. Our team is ready to assist you for a seamless check-in and an exceptional stay.